Research

When does Ulta Beauty restock?

Ulta Beauty restocks throughout the week; no single day stands out. A product that goes out of stock at Ulta Beauty is typically back within 14 days; 38% are back within a week.

This page answers one question for Ulta Beauty: when products that go out of stock come back. It is Ulta Beauty’s slice of The Retail Availability Gap, StoreLocators’ study of retailer-reported availability across U.S. retail. “Restock” means Ulta Beauty’s website reported the item back in stock for that store; the day is the first day it was reported back, so it can run up to a day late.

  • 12

    brands

  • 280

    products

  • 1,773

    Ulta Beauty stores

  • 83,269

    restock events

Availability as reported by Ulta Beauty’s website for a specific store, June 21 to September 18, 2026.

What day does Ulta Beauty restock?

Ulta Beauty restocks throughout the week. No single day stands out: every day of the week accounts for between 3.4% and 18.5% of restocks, against 14.3% for an even spread.

Restock day at Ulta Beauty: share of restocks minus the expected shareMonday: 13.1% of restocks, −1.1 pts against expected; Tuesday: 16.9% of restocks, +2.5 pts against expected; Wednesday: 17.8% of restocks, +3.7 pts against expected; Thursday: 18.5% of restocks, +3.7 pts against expected; Friday: 17.7% of restocks, +3.1 pts against expected; Saturday: 12.7% of restocks, −0.7 pts against expected; Sunday: 3.4% of restocks, −11.2 pts against expected.Restock day at Ulta Beauty: share of restocks minus the expected share−20 pts−10 pts0+10 pts+20 pts−1.1Mon+2.5Tue+3.7Wed+3.7Thu+3.1Fri−0.7Sat−11.2Sun

n = 10,325 product-days across 12 brands.

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The day is the first day the product was reported back, so it can run up to a day late.

How long do products stay out of stock at Ulta Beauty?

Half of the products that go out of stock at Ulta Beauty are back within 14 days; 38% are back within a week and 68% within 30 days. 32% were still out after 30 days.

Share of out-of-stock products at Ulta Beauty reported back within 1 to 30 days1 day: 18.5% (95% range 11.4–24.7%); 3 days: 25% (95% range 19–30%); 7 days: 38% (95% range 33–43%); 14 days: 61% (95% range 52–70%); 30 days: 68% (95% range 57–81%).Share of out-of-stock products at Ulta Beauty reported back within 1 to 30days0%25%50%75%100%18.5%1 day25%3 days38%7 days61%14 days68%30 days

n = 105,197 out-of-stock spells across 11 brands. Each share counts only spells that had that many days to come back.

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Worth checking tomorrow?

A product reported out today at Ulta Beauty has a 18.5% chance of being reported back within 1 day, 25% within 3 days and 38% within 7 days.

n = 105,197 out-of-stock spells across 11 brands. Each share counts only spells that had that many days to come back.

Does it differ by product category?

How long products stay out and which day they come back, for the 1 categories with enough restock events at Ulta Beauty.

CategoryRestock eventsTypical time outBack within 7 daysMost common day
Supplements & vitamins3,09214 days38% (30–45%)Thu

n = 3,092 out-of-stock spells across 12 brands. Categories with at least 5 brands and 100 restock events at this chain.

Will another Ulta Beauty nearby have it?

When a product is reported unavailable at one Ulta Beauty, another Ulta Beauty reports it available within 5 miles 17% of the time, within 10 miles 48% of the time and within 25 miles 74% of the time.

Share of out-of-stock cases with the product at another Ulta Beauty within 5, 10 and 25 miles5 miles: 17% (95% range 13.6–19.3%); 10 miles: 48% (95% range 44–55%); 25 miles: 74% (95% range 72–79%).Share of out-of-stock cases with the product at another Ulta Beauty within 5,10 and 25 miles0%25%50%75%100%17%5 miles48%10 miles74%25 miles

n = 35,238 product-store days across 11 brands. A 2% sample of out-of-stock product-store days where the product was available at another store of the chain that day.

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Does it change with the season?

The first release covers 90 days; the seasonal view is added with the next release.

How often do products go out of stock at Ulta Beauty?

Of products in stock at an Ulta Beauty store on a given day, 0.6% are reported unavailable there 1 day later, 2.6% after 7 days and 5.5% after 30 days.

Share of in-stock products at Ulta Beauty reported unavailable 1, 7 and 30 days later1 day: 0.6% (95% range 0.4–0.8%); 7 days: 2.6% (95% range 1.6–3.8%); 30 days: 5.5% (95% range 2.4–10.5%).Share of in-stock products at Ulta Beauty reported unavailable 1, 7 and 30days later0%5%10%15%0.6%1 day2.6%7 days5.5%30 days

n = 16,035,846 product-store days across 12 brands.

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Do a few products and stores account for most out-of-stocks?

Within Ulta Beauty, the 10% of products most often reported unavailable account for 42% of all out-of-stock days, and the 10% of stores most often reporting items unavailable account for 32%.

n = 2 brand-and-chain combinations across 12 brands. Brands with at least 20 products at this chain.

What "available" means at Ulta Beauty

The Ulta Beauty website reports whether each store has an item in stock. "Back in stock" here means the site reported the store had it again.

In the study's terms this is a store stock feed. Readings for a specific store were recorded daily at most chains; no shelf was audited.

Source

These numbers are one retailer's slice of The Retail Availability Gap, StoreLocators' study of retailer-reported availability across U.S. retail. Data through September 18, 2026. This page is about Ulta Beauty over time and never compares it with another retailer.